By developing a long-term

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Services and products that are suitable for listing ads have three main characteristics: High customer spend and high gross profit Average customer spend is low, but repeat business is expected. Something that gives you a clear advantage over your competitors List advertising uses a pay-per-click system, so setting a higher CPC than your competitors will give you priority exposure. Since it depends on monetary costs, services with an easy return on investment (such as high average customer spend or a large number of repeat customers) are suitable. SEO, on the other hand, is a strategy that takes time to get to the top of search results. Although advertising requires you to continue to spend money to get traffic, the advantage of SEO is that you can get traffic for a period of time without spending money. According to a 2021 study by seoClarity, the click-through rate for the number one Google search result in Japan is 13.94%. If you can enrich your content from a mid- to long-term perspective and display it at a higher level, it can be said to be more cost-effective than listing ads. If it’s a high-priced item, it’s easy to recoup your investment. Generally speaking, BtoB products tend to be more expensive than BtoC products. Content that SEO takes a certain amount of time to rank high will lead to more conversions. If you are dealing in a high-priced product, the profit per resume will be large, making it easier to recoup your investment.


Additionally, enriching content to support existing customers will increase retention and increase cost-effectiveness. How to implement SEO measures in BtoB business What points should BtoB companies focus on when implementing SEO measures? Here, we’ll You need to be committed Mobile Phone Number List to SEO for the long term. When it comes to B2B, it’s important to take a long-term view when taking SEO measures. The B2B market is highly competitive, and improving sales and business results often takes time. In order to maximize the effectiveness of SEO, you need to work hard and improve continuously. SEO strategy and making consistent efforts like effective keyword research, content optimization, and internal link building, you can improve your search engine rankings and increase organic traffic. Additionally, in B2B business, customers examine information, compare and consider and make decisions across multiple products. Therefore, effects such as improved CV rates may take some time to show up.




B2B SEO requires effort and perseverance, but it can be a worthwhile investment in the long run. Create content related to your main business When doing SEO measures in BtoB, it is important to create content related to your main business. Content that focuses on your main business can directly meet the needs of your target customers and industry, helping your website become more professional and trustworthy. When creating content, be sure to explain in detail the features and benefits of your product or service, customer examples, and the problems it solves. Additionally, reviews of industry trends, news, and information you should know are also important. By sharing your insights and opinions within your industry, you establish yourself as a content expert. By publishing a lot of high-quality content, people may feel like “this company might be able to solve their problems.”