Ecommerce Seo: 5 Easy Ways to Get +200% Traffic

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raziababy15
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Ecommerce Seo: 5 Easy Ways to Get +200% Traffic

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There is a myth that growing e-commerce traffic is harder than driving traffic to other business websites. However, if you use the right tactics, you will get a lot of traffic to your site. In this article, I'm going to share five proven ways to implement eCommerce SEO that drove organic traffic to our site by 245%. 1. Internal link This is an approach of jumping from one web page to another, on the same domain, through hyperlinks. The main benefits of internal linking are that your pages get stronger, search engines index your pages faster, and your page rankings improve. “Internal links are essential for any site that wants to rank higher on Google. – Backlinko While internal linking can be powerful, few e-commerce websites have leveraged this excellent SEO approach.

Although many sites link to related material, businesses have the ability to encourage visitors to stay on their website longer and help Google navigate their site. Eventually, your content will rank high in search engine results pages (SERPs). Case study We sell KASK helmets , which can be attached to many different email list depending on the user's needs. When we first created this page, we decided to put only key product accessories in the "Related Items" section, as our competitors have done. What we found was that traffic to these headset accessory pages, which were not linked, was low. This means that our customers did not realize that we were selling them. We decided to re-optimize the page by organizing all relevant helmet accessories with description and link under a tab titled “Helmet Accessories”.

This way, customers could see all the products on one page and be directed to the individual accessory pages for more details. Bonus SEO Internal Linking Tips Make anchor text descriptive — This improves the value of the link. For example, "Head to the KASK headset collection" is better than "Head to here." »Go to older pages and add links to your newer content - This boosts the ranking value of old content and helps establish your new pages. Linking from high authority pages – If you link a new product page from the homepage, more link value will be passed to it to boost ranking power.
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