Traditional medium guarantees

[Wade]

In addition, it is worth knowing and determining what reach the promotional message should have, and we should also have tools to assess its effectiveness. Fortunately, there is an advertising system that guarantees us all this and much more. Google Ads not only allows you to very precisely define the target group, thanks to the possibility of creating a campaign targeted at clearly defined demographics, location or interests, we can be sure that our message will go directly to people who are looking for exactly the products or services we have in our offer.

Due to the fact that this system allows complete freedom in determining the area to which we intend to target advertising, there is no problem in promoting, for example, local businesses - hairdressing salons, mechanics or restaurants. The message can be displayed to users located not only in one town, but even in a district or street. We constantly have Vietnam Phone Number Data access to statistics and tools that allow us to assess the effectiveness of our campaign. It cannot be denied that no

us such absolute control. Television, radio, press or ordinary leaflets are solutions whose effectiveness we have no guarantees. We can only count on luck or pay for displaying them at a specific time, but then no one will guarantee us that the number of customers will increase.




Development, development and once again – development Statistics very clearly show the advantage of new media over old ones. The Internet is constantly developing, and users perform more and more activities via the Internet. Television, radio and the press have their supporters, but we can only achieve the full potential of today's opportunities thanks to activities on the Internet. The thing about old media is that once they reach a certain point of development, they are unable to overcome the barriers resulting from their specificity. Google Ads, on the other hand, is a service in which constant progress is part of its definition.