Trends Keyword discovery, trend research free Ubersuggest _ Competitive keyword research (free with limitations) Free/ Paid Ahrefs _ Competitive keyword research and search ranking measurement Paid Google Sheets Manage keyword suggestions free How to use keywords on your homepage Once you have chosen your SEO keywords, it's time to take action. Here we will explain in Belgium Phone Number Data detail how to use the selected keywords. How to use keywords Decide on a countermeasure page Include keywords in titles and headings on a countermeasure page First, decide on which page to target the selected keyword. Broadly speaking, it can be divided into the homepage side and the owned media side . For example, try searching for "rental car." The search results show many service sites for companies that provide rental cars.
In this way, service sites are more likely to be displayed for keywords that users are looking for services. For needs that have become apparent , such as Do queries and Buy queries , it is better to take measures on the homepage side to increase conversions . Next, try searching for "What is a rental car?" The search results yield many hits for reading material. In this way, reading content is more likely to be displayed for keywords that users are trying to gain knowledge about. However, if you include too much reading content for potential customers, such as Know Queries, on the homepage side, there will be too much information. As a result, it will be difficult to tell which is the main content of the homepage. Therefore, if you are handling reading content for potential audiences, we recommend running a separate owned media (column or blog.