The Battle Between Tencent and Ali to B Has Kicked Off Since the Applet

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mahfuj
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The Battle Between Tencent and Ali to B Has Kicked Off Since the Applet

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Tencent and Ali will have a battle in the toB field In the past two years, Tencent has emphasized the concept of "industrial Internet" a lot. The implication is that the growth of phone number list "consumer Internet" has peaked, and it needs to seek profits from the industry market and enterprise market. The domestic game industry has entered the winter. In the case of a decline in game revenue, Tencent handled the impairment of investment assets in the fourth quarter of 2018. In the fourth quarter of 2018, phone number list investment income fell by more than 10 billion yuan year-on-year. The impact of investment profits on overall profits was magnified, which in turn affected stock price performance. Furthermore, investment income is after all non-operating income, and even if it performs well, it will have a limited impact on the market value of the company. Since the WeChat public class in January, Tencent has never stopped focusing on the capabilities of small programs,

such as content search, nearby small programs and other capabilities. With the release of the 2018 financial report, the interpretation of the financial report by the official account of "WeChat Open Course" also emphasized the positive news such as the increase in the number of visits to the mini program. The toB field is Ali's traditional strength of "making the world easy to do business". In 2019, Ali also chose Mini Programs as a new toB business growth point, and Alipay Mini Programs have been upgraded to Ali Mini Programs. In January, Alibaba officially launched the Alibaba Business Operating System at the Global Brand New Retail Summit. phone number list Last week, Alibaba Cloud and several platforms of Alibaba Department released the Mini Program Fanxing Project. The change in the main body of the release means that for Ali, the applet is not just a product of Alipay's single platform, but has opened up the system capabilities, representing the group's appearance again. The competition of the industrial Internet is more complex and diverse than that of the consumer Internet. In essence, it is still a competition for the business service capabilities of the two companies, Tencent and Alibaba. Tencent

, which is good at connecting, and Ali, which is good at empowerment, who is more suitable for the industrial Internet? The matter of connection essentially represents the ability to reach. If the service object of doing business is individual users, it is necessary to have as many terminal contacts as possible, and this "road building" work obviously has a great advantage in WeChat. And Ali's energy and achievements in merchant services are also eye-catching. Starting from a trading platform, to supply chain, finance, credit, logistics, location services, and cloud computing, it is very attractive to businessmen who want to "connect to the Internet". phone number list Therefore, if you look at the C-terminal user side, Tencent's advantages are obvious; as a support for merchants, or in B2B business, Ali's accumulation is obviously more profound, which is why Ali dares to call its own business service capabilities "operating system" "s reason. Tencent's connection idea used to be inaction. For official accounts and mini programs, WeChat, which has a billion users, has always been left to fend for itself, let alone provide traffic support. Moreover, in terms of basic technical capabilities, taking common businesses such as finance and cloud computing as an example, Tencent really made its efforts after 2014, not to mention other fields such as logistics and credit. In this regard, Ali's lead over Tencent is far greater than that of WeChat's installed capacity ahead of Alipay.
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